Cheesy Chums is a playful, ocean-inspired snack packaging series designed for a line of cheddar crackers shaped like penguins, whales, and sea turtles. Each of the three box designs highlights a different marine animal and donates a portion of proceeds to a conservation organization dedicated to protecting that species. The project combines bold, character-driven illustration with an educational and eco-conscious message aimed at children and families.
The visual style is vibrant and whimsical, created entirely in Procreate using a textured noise brush to give the illustrations a warm, hand-crafted, and slightly grainy finish. This brushwork adds depth and charm to the packaging while evoking the organic feel of traditional print textures.
